Wild Ferns is developed and designed by Parrs Products Ltd.

Parrs Products Ltd is a family company established in 1951 by Des and Margaret Parr and is located in Auckland, New Zealand. It started as a small cottage industry when Margaret first manufactured dolls dressed in native costume. Margaret is now retired and the company is now managed by their son, Greg Parr with the assistance of his wife and two daughters.

The company now occupies its own warehouse, office and showroom and has grown to be one of the largest souvenir manufacturers/distributors in New Zealand.